Why Choose Us?
A Team That Knows The Senior Market
About EngAGing Media Group
Welcome to EngAging Media Group, your trusted partner for strategic marketing solutions that drive results. Our mission is to help senior-related businesses thrive in today’s digital age. We believe that every senior-related business has a story to tell, and it’s our goal to help them share that story with the world. We’re passionate about creating marketing solutions that are tailored to the needs of each individual business, and we take a hands-on approach in developing customized strategies that drive results.
At EngAging Media Group we’re more than just a marketing agency – we’re a trusted partner for senior-related businesses. We’re committed to building long-lasting relationships with our clients, and we work tirelessly to help them achieve their goals and grow their businesses.
Our team of marketing experts brings together years of experience in the senior living, home health, and senior-related industries. We specialize in creating innovative and effective strategies that help senior-focused businesses like yours succeed in today’s competitive marketplace. We provide a full suite of services designed to help you reach and engage with your target audience.
At EngAging Media Group, we’re passionate in helping senior targeted businesses – it’s what we do best! We deliver exceptional results for every client. We combine creativity, data-driven insights, and a deep understanding of consumer behavior to create marketing strategies that deliver real impact.
Our Story: From Our CEO,
Oliver Hersch
My name is Oliver Hersch, and I’ve been involved in the senior space for over 25 years. I love working with my colleagues within the space as well as helping seniors and caregivers navigate our confusing and sometimes overwhelming industry.
I’m an old-school publisher. I was raised in the newspaper industry long before a digital space existed. Our printed Seniors Blue Book continues to thrive and is a beloved and valued resource heavily utilized in the 28 markets we print in. Not an easy task these days!
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Print and digital are integral to each other’s success in today’s landscape. A thriving print edition requires a strong digital presence to remain relevant in the modern world. The two mediums work better together. I have learned this the hard way.
Over the years, I have invested millions of dollars in being “relevant” online, and it is from these experiences that EMG was born. Through firsthand experience in developing our own digital presence, we recognized a significant demand for a company that comprehends the senior space. Our goal is to provide education and effective solutions tailored to the unique needs of the senior industry.
One thing that I noticed is that trust and transparency are paramount to building lasting market relationships. Something that is severely lacking out there. Over the years, I have worked with third parties for SEO, PPC, reputation management, and Google listing management without getting the desired results.
Going through this is demoralizing and painful, which is why EMG was created. Our goal is to help all our clients understand and succeed in this incredibly difficult digital landscape. Let us help you succeed so you can focus on your business of helping seniors. I invite you to learn from our successes and failures so your business does not have to go through the pain and confusion that we have lived through.
Our Values
Empathy
We understand that working with senior-related businesses requires a deep understanding and empathy for the unique needs and challenges faced by this demographic. We approach our work with sensitivity and compassion and strive to create marketing solutions that resonate with seniors and their families.
Expertise
Our team of marketing experts has extensive experience in the senior living, home health, and senior-related industries. We combine industry knowledge with cutting-edge marketing techniques to deliver exceptional results for our clients.
Collaboration
We believe that the best marketing solutions are created through collaboration and teamwork. We work closely with our clients to understand their goals and challenges and collaborate with them every step of the way to develop customized marketing strategies that drive results.
Innovation
We’re constantly pushing the boundaries of marketing to create innovative solutions that help our clients stand out in a crowded marketplace. We’re not afraid to take risks and try new things; we always look for ways to improve and evolve our services.
Accountability
We take our responsibilities as marketing partners seriously and are committed to delivering results for our clients. We hold ourselves accountable for the success of our clients’ marketing campaigns and are always willing to go above and beyond to ensure their satisfaction.
Integrity
We believe honesty and integrity are essential to building trust and lasting relationships with our clients. We always act with integrity and are transparent and upfront about our services, fees, and processes.
Creativity
We believe that great marketing is equal parts science and art. We bring a creative mindset to everything we do and always look for fresh and innovative ways to help our clients succeed.